San Diego’s Most Dynamic Photographer

Bride and groom laughing together, barefoot in a reflecting pool lined with palm trees

two female yoga teachers are photographed performing asana before the sunset in San Diego

Martial artist mid-air throwing a flying kick on an empty beach

Surf sessions, beach portraits, sunset yoga, elopements, active lifestyle shoots — real people, real photos, starting at $247.

Meet Jack!

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Hey, I’m Jack.

Jack Lajoie, San Diego photographer, giving a peace sign while surfing with a GoPro mounted on his chest

I fell in love with LIFE through the lens of a DSLR.

For me, beauty is not something you can fake. What’s REAL is always beautiful if you know how to find the right perspective.

Read My Story

However You Move, I'll Catch It.

No scripted moments, no stiff poses — just you, doing your thing.

Simple Booking

Flexible Coverage

Pick a package, grab a time, done. No back-and-forth emails to get on the calendar, transparent pricing from the start.

Every shoot is shaped around what you actually need—from a quick sunset portrait session to full-day event coverage.

Relaxed Experience

Ready To Use Files

Clear direction when you need it, room to be yourself when you don’t. The goal is natural images without the awkwardness.

Every shot comes fully edited and full-resolution, no watermarks, no upsells. Download your gallery and it's yours.

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Simple line drawing of a person sitting with their head resting on their hand, appearing contemplative

I am a...

SAN DIEGO SURF PHOTOGRAPHY

CAPTURING LIFE IN THE WATER

Great surf photography is about more than catching the biggest turn. It’s about capturing the feelings that only a surfer knows. To get shots a true surfer will care about, you have to get wet.

Surfer crouched low, riding inside the hollow curl of a breaking wave

A shirtless man surfing on a wave with a dog standing on the surfboard, both facing forward. The dog is wearing a life jacket.

Surfer walking along the shoreline at sunset as two birds fly overhead

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SAN DIEGO ACTION PORTRAITS

FOR ATHLETES THAT NEVER STOP

Runners, martial artists, riders — if you move fast and don't pose for the camera, I'll keep up. Real speed, caught mid-motion, no slowing down or painful set ups.

A man in athletic clothing performing a standing yoga pose on a trail during sunset, wearing sunglasses, with a hat resting on the wooden fence nearby.

Rider drifting dramatically throwing dust on a fat-tire electric bike on a dirt trail

Man captured mid-air during a leaping burpee in a grassy park

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YOGA AND WELLNESS PHOTOGRAPHY

THE PRACTICE BEYOND THE POSE

Yoga photography for teachers, studios, retreats, and practitioners throughout San Diego. Real practice, real presence — not just a pose held for the camera.

Woman smiling while holding a seated forward fold on a beach path at sunrise

Close-up of a man's hand forming a mudra gesture in a bright studio

Woman in reverse warrior pose reaching up toward window light in a studio

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PORTRAITS AND LIFESTYLE PHOTOGRAPHY

RELAXED, HONEST PORTRAITURE

Totally unpretentious, thorough, and thoughtful photography for individuals, couples, families, and creatives. Enough direction to feel comfortable, enough room for true personality to come through.

Woman leaning on a railing, looking out at the horizon in golden hour light

A man with tousled dark hair, light skin, and blue eyes, dressed in a cream-colored sweater and gray pants, sitting on a stool in a bright, minimalist room with white walls and floor, looking directly at the camera with a neutral expression.

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SMALL WEDDINGS + ELOPEMENTS

BEAUTIFUL MOMENTS, LESS FUSS

Straightforward photo and video packages for courthouse ceremonies, elopements, backyard weddings, and smaller celebrations. Get the moments that matter captured professionally, without an elaborate production.

Bride and groom nose-to-nose at sunset, golden light flaring behind them

Officiant reading from a book as a bride and groom exchange vows with the ocean behind them

Bride and groom sharing their first kiss as guests look on at a backyard ceremony

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SAN DIEGO EVENT PHOTOGRAPHY

THE ROOM, AS IT ACTUALLY WAS

Gallery openings, concerts, brand pop ups — if people are gathering and something cool is going down, I'm there to catch it. No waiting for everyone to look at the camera. Just the room, the crowd, the energy, as it really felt.

Two people viewing artwork in an art gallery."

Crowd of people at an outdoor music event with a stage illuminated by purple lights and a neon sign that reads 'CASSY GNGRS' in upside-down text.

A group of women practicing martial arts or self-defense in a room with wooden floors and curtains, watching two instructors demonstrating techniques.

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FOR ACTIVE LIFESTYLE BRANDS

YOUR PRODUCT,
ON PROPER DISPLAY

Footwear, eyewear, gear — caught doing what it's actually built for: on real feet, on a real trail, in real water. Same eye I bring to surf and athlete work, pointed at your product.

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"He approaches every session with curiosity, openness, and a genuine desire for you to succeed.”

— Josh Blatter
"Endlessly creative, compassionate, and just a good human to be around.”

— Joalby Lopez
"I’ve seen him out shooting during some pretty serious swells."

— Patrick Giles
"I’m not used to being in front of the camera, but he guided me with ease and made everything feel natural. "

—Merida Van Tyne
"Every project we’ve done with him has turned out better than expected, and he just seems to immediately ‘get’ what we’re going for every time.”

— Bryan Benattou
"I have always loved Jack's creations, trust his eye for beauty, and the outcome of his work consistently blows me away."

— Haylee LaCroix
"His photos and videos capture how much I truly love my work and my niche, and are currently ALL over my website and social media."

— Jen Rene

Featured Packages

A few starting points — full pricing by category on the packages page.

A black silhouette of a dog standing on a flat surface against a plain background.

QUICK SESSION

Starting at $247

A fast, relaxed, painless shoot for portraits, basic photos, or just some quick content.

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A cartoon-style female character with glasses, long reddish-brown hair, wearing a red plaid shirt, holding a yellow tool, standing in front of a bright orange background.

SMALL WEDDINGS + ELOPEMENTS

Starting at $597

Simple coverage for courthouse ceremonies, backyard weddings, and beachside elopements.

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Icon of a camera connected to three photo frames

FOR BUSINESSES

Content Blitz — $1,997

Targeted shoot for max output. Fill your monthly content calendar with just a few hours on site.

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Hate Being On Camera?

Me too. I get it. I won’t make it weird for you.

Seriously. Being in front of the camera is tough. Being seen can feel uncomfortable, especially when you aren’t sure how to act. I can’t turn you into an A-list actor instantly, but I will coach you, and I won’t judge. It ultimately comes down to just being unapologetically yourself :)